Our marketing is designed to motivate, instil confidence, inspire and welcome back visitors for day-trips, staycations and short breaks. We use integrated marketing campaigns to attract, inspire and engage visitors, showcasing the many things Belfast offers to discover and experience; while our promotional guides provide essential information to visitors before they arrive and while they are in the city.

Marketing Campaigns

Visit Belfast actively promotes Belfast in domestic and out-of-state markets through partner marketing campaigns. In response to COVID-19, Visit Belfast will deliver phased recovery marketing promotions to support industry and the restart of tourism

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Visitor Guides and Publications

Visit Belfast produces a range of promotional materials to showcase the best of what the city has to offer to visitors while in the city and before they arrive.

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